Knowledge Train | Writing Business Cases


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Overview

Learn how to structure, write, and present a compelling business case in just half a day. This practical workshop focuses on real examples, proven templates, and expert feedback.Preferences

What you will gain

  • Understand the key components of a robust business case
  • Structure information so decision makers see value quickly
  • Explain benefits, costs, risks, and options clearly
  • Present your case with confidence in meetings or boards

Who this course is for

  • Project, programme, and change managers
  • Business analysts and project support staffThe technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
  • Managers who write or review business cases
  • Anyone who must justify investment in projects or initiatives

Benefits

Write clearer cases

Statistics
Learn simple techniques to turn complex information into a clear, concise business case.

Increase approval chances

Focus on what sponsors and decision makers really need to see to say “yes”.Statistics

Use practical templates

Take away ready-to-use templates, checklists, and examples you can apply immediately.

Delivery

This Writing business cases course is delivered as a live, instructor-led online workshop. You’ll join a small group, work through a practical case study, and receive feedback from an experienced trainer.

DeliveryThe technical storage or access that is used exclusively for statistical purposes.
Duration
Trainer interaction
Start date
Exam
Materials
Access
Learning experienceMarketing

CourseView preferences

This half-day course focuses on the practical skills you need to plan, draft, and present a persuasive business case, rather than on theory alone.

Understand what makes a strong caseSave preferences

Recognise the essential elements of a business case and how they fit together.View preferences

Structure your argument{title}

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Organise benefits, costs, risks, and options so your case tells a logical, evidence-based story.{title}

Write concise, persuasive contentManage Consent

Use plain language, headings, and summaries to make your case easy to read and approve.To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.

Focus on decision makers’ needs

Anticipate questions from sponsors and boards and address them clearly in your document.

Present your case with impact

Functional
Summarise key points and recommendations confidently in meetings or presentations.
Writing Business Cases training courses- learning outcomes

Curriculum

The workshop is built around a single, practical case study. You’ll work through the key stages of developing and presenting a business case.

  • Business case essentialsFunctional
  • Analysing options, benefits, and risks

  • Highlighting risks and assumptions without weakening the case

Building the financial justification

  • Presenting high-level costs in a simple, defensible way
  • Showing value for money using basic financial measuresPreferences
  • Avoiding common pitfalls in cost and benefit estimates

Writing and presenting the case

  • Structuring your document for busy stakeholders
  • Writing concise summaries, recommendations, and next stepsPreferences
  • Tips for presenting and discussing your case at approval meetings
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Reviews & success stories

Still have questions? Contact us by phone on 0207 148 5985, via live chat, email, or by completing the form below.

How to find us

Knowledge Train
20 Old Bailey, London, EC4M 7AN,
England, United Kingdom.

Call +44 (0)207 148 5985

Opening hours

Monday to Friday – 09:00 to 17:15

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